Brief: I was asked to design a number of elements for a hypothetical start-up magazine publication called 'Egg Magazine' whose main readership would be a young female audience aged 15-25. The elements included:

  • Logotype or Masthead
  • Cover
  • Contents page
  • 4-page feature article

Design considerations: 

  • Exploring the use of a grid structure as well as positive and negative space
  • Type hierarchy and layout to allow for the information to be read easily by the target audience
  • Colour palette and inspiration taken from various contemporary publications that appeal to the present day young woman.

    Disclaimer: Designs undertaken in this brief are solely for personal educational purposes.